The goal changed for this year's Sprinkle Pink campaign in Ravalli County.
Instead of a focus on raising money, Amy James-Linton of Marcus Daly Memorial
Hospital announced at the beginning of October that the goal was get more
women to schedule their mammograms. The theme "Save Your Date"
emphasized the importance of yearly mammograms.
The drive was successful. For instance, the Hamilton Downtown Association
held a multi-store raffle that only allowed entrants who had scheduled
a mammogram within the next year. They had over 500 entries. That result
was celebrated at a fun gathering at Mikesell's Fine Jewelry last week.
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